Forums Conference day 1   22. Februar 2010
 
 
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CSR: Responsibility in Sports

 

13.00 - 15.45h · Room 14 c


Moderation: Leif Pellikan,

W & V

 

 

13.00h - Speech    
Mission Olympic – How Coca-Cola Fills People with Enthusiasm for Sports and Physical Activities in a City Competition
 
Uwe Kleinert, Director Corporate Responsibility Coca-Cola  
   
13.30h - Speech    
Corporate Responsibility at Nike: From Livestrong to (RED)  
Olaf Markhoff, Director Corporate Communication / Company Spokesman Nike AGS Region  
   
14.00h - Discussion    
Philipp Lahm with his CSR Project "Philipp Lahm Sommercamp"  
Philipp Lahm, National Player and Professional Football Player FC Bayern München
Roman Grill, Chief Executive Officer acta7
Wolfgang Berchtold, Chief Executive Officer spiel & sport team
Wolfram Kons, Moderator RTL (Moderation)
 
   
14.30h - Break    
   
14.45h - Speech    
Climate-Neutral Events – Trend or Necessity?  
Jürgen May, Business Development, pro event live-communication GmbH, Heidelberg
Dirk Walterspacher, Head of Department CO2OL, Bonner FirestFincance Group, Bonn
 
 
15.15h - Speech    
How to use football for social development: Case Study „football for hope“  
Federico Addiechi, Head of CSR FIFA  
   
 
 
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Programme 2010

 

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